The development of ecotourism will make it possible to preserve both biodiversity and the environment as well as the cultural resources and traditions specific to the territories. Morocco has enormous potential for successfully developing the ecotourism sector, the Minister of Tourism, Handicrafts, Air Transport and Social Economy, Nadia Fettah Alaoui, stressed on Tuesday. “The ministry has put in place a strategy allowing Morocco to double the tourism revenues of this sector where the Kingdom has significant potential to strengthen its positioning”, she added during her participation in the 3rd edition of the IRCs. Meeting Days, a meeting organized in virtual format around the theme “Eco-tourism: Resilience, Recovery and Reinvention in the Marrakech-Safi region”. After highlighting the potential of the Marrakech-Safi region at the level of this value chain, the Minister underlined the importance with a focus on the potential of ecotourism to successfully revive the tourism sector, which has suffered. full force of the repercussions of the pandemic crisis induced by Covid-19. “The development of ecotourism will make it possible to preserve both biodiversity and the environment as well as the cultural resources and traditions specific to the territories”, she insisted, noting that this sector represents “a chain of complex transversal value where, the various stakeholders must work with local populations who do not have the necessary expertise to create an industrialized offer of ecotourism ”. In this context, Ms. Fettah Alaoui called “to work together to put in place an adequate regulatory framework for the development of ecotourism and the inclusion of the local population, including small farmers, small artisans, and guides of so as to create a varied ecosystem ”, considering it essential to encourage the integration of certain actors into the formal sector, and to ensure that they are supported so that their income is no longer precarious. And to let it be known that his department is working, in collaboration with other stakeholders in the sector, on new solutions for the financing of small businesses and cooperatives working in this field, which are struggling to access the financing necessary for the development of their tourism projects. In addition, Ms. Nadia Fettah Alaoui, indicated that the ministry is working on aspects relating to support and training so that this activity is known and recognized and serve more as a source of sustainable income for local populations. “In a world shaken by the pandemic, the development of the ecotourism and internal tourism sector is a priority for Morocco in order to guarantee the revival of the sector,” she said. Organized by the Regional Investment Center (CRI) of Marrakech-Safi, the 3rd edition of the CRI MEETING DAYS was an opportunity to engage in an open and constructive discussion, as well as a common reflection on ecotourism, its emergence , its development and its importance in the Marrakech-Safi region. As a reminder, the 1st edition of this monthly meeting focused on “Gender diversity in business as a lever for performance and sustainability” while the 2nd edition dealt with the industrial DNA of the region and the economic rebound force of the region. industrial sector in the context of the pandemic.